Homey Pro Hikes Prices by €50 Due to Component Costs

Homey Pro Hikes Prices by €50 Due to Component Costs

Thinking about a Homey Pro? If you’re planning on upgrading your smart home setup, you might want to act quickly. Athom, the company behind the popular Homey Pro smart home hubs, has announced a price increase that will take effect on June 1, 2026.

The Reason Behind the Price Hike

Why the sudden increase? The simple answer is the rising costs of key components. Specifically, essential parts such as RAM and eMMC storage have seen significant price hikes from suppliers, including Raspberry Pi, a primary supplier for these components. The escalating cost of these components is a common issue affecting many tech companies, and unfortunately, it looks like more increases could be on the horizon.

Starting June 1, 2026, the price of the Homey Pro will rise from €399 to €449 in Europe, and from $399 to $449 in the United States. The smaller version, the Homey Pro mini, is also seeing a price increase, jumping from €249 to €279 in Europe, and from $199 to $249 stateside.

What Stays the Same?

There is some good news for consumers: not all products are affected by this price hike. The Homey Bridge, Energy Dongle, and cloud subscriptions will remain at their current prices. This is because these products rely on different hardware and thus aren't directly impacted by the same component cost increases.

Athom has stated that these hikes do not fully cover the increased costs they are facing, as retailer margins and VAT also eat into their profits. Therefore, if you’re eyeing a Homey Pro at its current price, you should act before June 1. However, this is contingent on the availability of existing stock, as once it's depleted, the new prices will automatically take effect at checkout.

Rising Component Costs

The increase in component costs is a pain point for many in the tech industry. As Raspberry Pi increases its prices, companies like Athom have no choice but to pass some of those costs onto consumers. This situation highlights the ongoing supply chain issues that have plagued global markets in recent years.

A Real-World Scenario

Imagine this: you’ve finally decided to upgrade your home with smart technology. You’ve heard great things about the Homey Pro’s ability to integrate with various smart devices, creating a seamless and automated home environment. You’ve budgeted for the current price, but as you go to order, you realize you’ve missed the price hike deadline. Now, you’re faced with a decision: pay an extra €50/$50 or reconsider your options. It’s a scenario many tech enthusiasts might find themselves in as these price increases take hold.

Context: European Market Impact

The tech market in Europe, much like the rest of the world, continues to grapple with supply chain disruptions. The increase in component costs is just a ripple effect of the broader challenges facing the industry. For European consumers, this means paying more for smart home technology, a trend observed across various tech products and brands.

In recent years, the European Union has been proactive in addressing supply chain issues, but the complexities of global trade and the ongoing geopolitical tensions continue to pose significant challenges. Tech companies operating in Europe must navigate these turbulent waters, balancing cost increases with consumer expectations and purchasing power.

What This Means for You

If you’re considering the Homey Pro, acting before June 1 could save you fifty euros or dollars, depending on your location. For many, this could mean the difference between staying within budget or needing to reassess their smart home plans. For those in the United States, the $50 increase is a considerable jump that might lead consumers to explore alternative smart home solutions if budget constraints are tight.

What's Still Unclear

While the current price hikes have been confirmed, there is still uncertainty about whether further increases will be necessary if component costs continue to rise. Additionally, the availability of current stock at the old prices remains uncertain, and it’s unclear how long these will last once consumers begin to rush to purchase before the deadline.

Why This Matters

The new price tag on the Homey Pro serves as a stark reminder of the ongoing impact of supply chain issues on tech pricing. Companies are facing increasing costs, and consumers are now bearing the brunt of these challenges. Homey's decision to raise prices is not an isolated incident; it reflects broader economic forces that are reshaping the tech industry today.

For consumers, this means staying informed about potential price changes and being strategic about when to make purchases. For tech companies, it’s a reminder of the importance of adaptable supply chain strategies and transparent communication with consumers.

The situation prompts a broader reflection on the current economic climate and its influence on technology accessibility. As prices increase, the affordability of smart home technology could become a barrier for some, leading to a potential slowdown in adoption rates among budget-conscious consumers.

In the end, the Homey Pro price increase is more than just numbers on a page; it’s a reflection of the interconnectedness of global supply chains and the real-world impact on consumers and businesses alike.